Pokémon Summer Event at USJ Guaranteed to Make a Splash

The esteemed Pokémon Company partnered with the illustrious Universal Studios Japan to bring tourists all over the unforgettable summer experience. Read on to learn more about how the event brings the cherished Pokémon characters to life in a water-themed parade.

Pokémon Unleashed! Summer Splash Parade Hits USJUse ‘Water Gun’ in Real Life

The prestigious Pokémon Company and renowned Universal Studios Japan are elevating their fruitful partnership to a new echelon with the NO LIMIT! Summer Splash Parade. Expanding upon the original NO LIMIT! Parade, this Summer introduces a refreshing water-focused theme that promises to drench the summer fun.

The collaborative endeavor between the two entertainment titans commenced in 2021 with a commitment to forge a "creative alliance," through which they will "develop new interactive entertainment combining innovative technology and extraordinary creativity." The NO LIMIT! Parade was the first major outcome of this partnership, showcasing floats of many beloved Pokémon characters like Charizard and Pikachu around the park in a grand procession. This year, the parade is evolving into a fully immersive water experience.

According to The Pokémon Company in their website, they went to great lengths to "make the featured Pokémon as ‘true-to-life’ as possible," citing Gyarados' debut in USJ. To capture the Pokémon’s fierce nature, three performers synchronize their movements to give guests a performance that is akin to a dragon dance.

The parade guarantees that guests will get soaked not only by beloved Pokémon, but also endearing characters from Super Mario, Despicable Me, Sesame Street, Peanuts, and Sing.

Guests are not mere spectators waiting to get drenched, however; they’re active participants in the fun. If it’s an especially hot day, they can position themselves in the "360° Soak Zone", where they can douse and be doused by family, friends, and parade performers in a constant downpour. While personal water guns are prohibited, guests receive a complimentary Water Shooter upon entering the special zone.

Beyond the parade, guests can immerse themselves further in the world of Pokémon with exclusive merchandise and delicious food offerings. One of the delicacies in the menu is the "Gyarados Whirling Smoothie – Soda & Pineapple". These are served in cups "with the Park’s largest sleeve ever, emblazoned with a vibrant and powerful depiction of Gyarados."

Aside from this, the theme park also promises to serve food and drinks that are "perfect for the summer season."

The parade started on July 3 and will run until September 1. The 360° Soak Zone, however, will only be available until August 22. Regardless, whether it will be your first time visiting or not, The Pokémon Company assures guests that "every visit will be unforgettable, emotionally captivating, and always cherished."