Funko Restores Itch.io After Brandshield AI Shutdown

Funko has issued a statement regarding the temporary suspension of the Itch.io platform, allegedly triggered by its brand protection software. Let's delve into Funko's response. Funko Clarifies No Full Platform Takedown Request

Private Discussions Underway With Itch.io

Funko's official X (formerly Twitter) account addressed the situation, emphasizing its respect for the indie gaming community and its developers. The company acknowledged that its brand protection partner, BrandShield, flagged an Itch.io page mimicking the Funko Fusion development website, leading to a takedown request. However, Funko explicitly stated it did not request a takedown of the entire Itch.io platform and expressed relief at the platform's swift restoration.

Funko confirmed it's in direct communication with Itch.io to resolve the matter and thanked the gaming community for its understanding.

However, Itch.io's owner, Leaf, provided a more detailed account on Hacker News. He revealed the incident involved a "fraud and phishing report," not just a simple takedown request. This report was sent to both Itch.io's host and registrar, resulting in the automated shutdown of the entire domain, despite Leaf's immediate action to remove the offending content. Furthermore, Leaf's account, notably absent from Funko's statement, mentions contact from Funko's team to his mother.

For a more comprehensive understanding of this incident, please refer to Game8's previous report on the Itch.io shutdown.