Gossip Harbour: A Puzzle Game's Unexpected Move to Alternative App Stores
You've likely encountered its ads, even if you don't play it. Gossip Harbour, a merge-and-story puzzle game, is a surprising success story, generating over $10 million for developer Microfun on Google Play alone. However, its continued growth isn't relying on traditional app stores. Instead, it's venturing into the world of "alternative app stores."
This strategic move raises questions. What are alternative app stores, and why is a successful game like Gossip Harbour embracing them? Simply put, alternative app stores are any app marketplaces besides Google Play and the iOS App Store. Even seemingly significant stores like the Samsung Galaxy Store are dwarfed in comparison.
The Allure of Alternative App Stores
The primary reason for this shift is profitability. Alternative app stores offer more lucrative opportunities. Furthermore, they're poised for significant growth. Recent legal challenges to Google and Apple are forcing a reassessment of alternative app stores, leading to increased acceptance and promotion on devices. Companies like Huawei, with its AppGallery, are capitalizing on this trend through sales and promotions. Established titles, such as Candy Crush Saga, have already successfully transitioned to these alternative platforms.
Microfun, in partnership with publisher Flexion, is betting on this emerging market. The success of this strategy remains to be seen, but it highlights a significant shift in the mobile gaming landscape. While we won't comment on the game's quality, if you're looking for engaging puzzle games, check out our list of the top 25 best puzzle games for iOS and Android.
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